JHE is helping to “bring back the buzz” this October with the inaugural Buzz Fest hosted by the Charlotte Hornets Oct. 24-25 at the Charlotte Convention Center. The two-day, NBA Jam Session-style fan festival will commemorate the return of the Charlotte Hornets and the beginning of the team’s 2014-15 season.
The weekend celebration, hosted by Grammy Award-winning artist and Hornets minority owner Nelly, will build excitement around the team’s return to the Queen City, reward loyal fans and celebrate the community.
The interactive festival will occupy a 280,000-square-foot footprint and feature live musical performances, a youth basketball tournament, meet-and-greets with former Hornets and NBA stars, appearances by Hugo and the Honey Bees, a kids’ zone, interactive games, merchandise booths, sponsorship activations and concession stands. The event will also include a Hornets full team event on Saturday, including an autograph session with players and the Honey Bees.
As the production team behind the event, JHE will manage strategic planning, project management, event layout, logistics, operations, event run of show, concert production, stage production, audio and video, sponsor needs and on-site management exclusively in-house.
With experience producing Coca-Cola Speed Street and NASCAR Preview, Buzz Fest is in JHE’s wheelhouse and will showcase the event experience company’s expertise in executing large, multifaceted events.
The return of the Charlotte Hornets, Charlotte’s first NBA franchise, is generating excitement throughout the city, and JHE is thrilled to be a part of the inaugural event. Don’t forget to purchase your tickets today!